The Brooke Geery Story: A Hump Day Non-Exclusive


In the year 2000 at the ACG Indoor QP contest with my boy Macho Man. I think Evan Rose took this photo. 

So by now you may have noticed Yobeat’s back… Or maybe you’re just tuning in now. Either way, your feed does not lie, after a bit of time off to rest my brain, reset my life and “drain the swamp” as a horrible person once said, I am ready to take on the snowboard media game full steam. For the record, I never personally stopped going snowboarding – but I did stop thinking about it. I did stop looking at the Internet. I did quit scrolling, and liking and everything else. And recently, I even stopped swiping. Instead I took up gardening, mastered the sharing economy of Uber, Lyft and Air BnB, and otherwise upgraded my personal situation to enable a fresh start and a new perspective on our beloved snowboard culture.

As if the universe meant for this to happen at this moment, Andrew Sayer at hit me up just as my vision was becoming clear to ask me a few questions (ok a lot of questions) about where I’ve been and how I got here. And I’d be lying if walking myself back through my long and winding journey wasn’t a little inpirational to me, so I hope you feel the same way about it!

As for the interview, sorry for the bait and switch but you’ll have to click over to Boardrap to read it.

Part 1 – 1997-2008
Part 2 – 2009-Now!

If you make it through any or all of that, I think you’ll like what’s to come, and if you don’t well, feel free to keep Snowboardermag, TWS or Facebook set as your homepage. I, along with a team of old and new snow-loving fools, will be here, doing our best to entertain and keep snowboarding fun and interesting. Missed you guys. xoxo. _Brooke

14 replies
  1. Rob
    Rob says:

    Great read Brooke. I think I’ve visited YoBeat everyday for the last 8/9 years (except when on holiday with no wifi) and it’s great to learn the history.

    The only thing missing is a time hop so I can revisit all the posts from back in the day without scrolling for ages. Id pay good money for that.

    Anyway heres to next 20 years…

  2. Relieved
    Relieved says:

    Brooke, I read the entirety of your board rap interview. It answered pretty much every question I have wanted to ask over the last few years and especially these last few months. Thanks for what you do for snowboarding, and thank you for deciding to keep going. I’m glad you were able to get some rest and figure out what YOU needed. YoBeat isn’t all making fun of snowboarding, sometimes I love it like right now. Keep it up, can’t wait to see the new shit

  3. Google nutz
    Google nutz says:


    I like Yobeat and have been following your site ever since I saw Peter Line hold up a paper with Yobeat written on it. I enjoy your content keep it going. I’ll buy another hoodie

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