Yobeat Promoshots: Where are they Now?
Since 1997, Yobeat has kept one tradition alive:
forcing people to hold up a thing that says Yobeat so we can use them for
promotional purposes, despite if the person has seen Yobeat or not. In the
early days no one had heard of the site, but now, we occasionally get a
brief glimmer of recognition out of some people. Either way, our
promoshots have really succeeded in doing one thing: making Yobeat a force
to be reckoned with on Google.
Recently, I was rearranging said promo shots when I
realized, most of these people don’t even snowboard anymore. So I thought,
why not give something back to Google and use it to find out what
snowboarding’s former elite are doing with themselves these days.
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Jeremy Baye:
J Baye was one of the very first people who ever posed for Yobeat.
Back then, he was into cars and gold chains. Well, according to
Google, J Baye is now the proud owner of his very own car dealership
in East Greenbush, NY, Jeremy Baye Motors. |
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Colin Lentz:
After posing for his minute of Yobeat fame in the Killington Base
Lodge, Colin Lentz has gone on to do one of two things. He’s either
gotten a degree in Dentistry from Indiana University at Purdue, or
become a major player in the Highland Games scene. Both seem perfectly
logical and reasonable to me. |
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Jason
Chatfield: Chatty had no idea his snowboard career would take off
as much as it did after promoting Yobeat (he got dropped from his
sponsor shortly there after), and I know for a fact he is now making
dentures outside of Seattle, WA. But I like Google’s answer better. He
is an editorial cartoonist for the
Fremantle Herald in Melville, Australia. |
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Ian Spiro:
Sadly, Ian murdered his family then took his own life in 1992, which
is amazing since his promo shot wasn’t taken until much later than
that. |
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Catherine Nieves:
Since there is apparently only one Catherine Nieves in the world, it’s
a good thing I actually know what she’s doing now. Catherine lives in
NYC where she just finished school and is currently awaiting her big
break. Help a sister out. |
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Erich Rehbein:
Erich was a NH heavyweight, but these days it looks like he’s making
waves on the skim boarding circuit. Okay, the pictures were of him
snowboarding on a skim boarding website but it would be way funnier if
he was a skim boarder. |
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Trevor Andrew:
It always pissed me off that my camera strap was hanging in the way of
the Trevor Andrew shot. Apparently, it bummed him out, because I know
for a fact that Trevor is now in a techno emo band, or Techmo, as I
like to call it. |
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Zach Horwitz:
Zach is probably still on the US Snowboard Team, but I think this
angle better (plus it was already written for me and I just had to cut
and paste): Zach Horwitz will be a junior at Columbia College of
Chicago in the fall. He aspires to establish a career in the music
business. He enjoys learning, writing, going to concerts and spending
time with his family. He hopes to one day travel again in Israel. |
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Dave Lee:
We all know that Dave Lee married that MTV Vjay Kennedy, but what you
might not know is according to Google, he has his own successful music
career now. Dave Lee is an extraordinary pianist whose musicianship
far exceeds that of many run-of-the mill contemporary jazz artists. |
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Mark Reilly:
Mark has really been busy since I accosted him and forced him to
promote Yobeat at the Rutland skatepark. He has somehow managed to
become a Radio Systems Strategy Engineer, COO for a financial company,
a web and Graphic designer, compositor, and filmmaker specializing in
digital design, among other things. Nice work Mark! |
The rest of the fools
who’ve posed for Yobeat, well, they still seem to pop up now and again in
their respective industries, so I’ll give them another couple years before
I get their real story on Google.
-Brooke Geery |
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